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ABOUT US

Design experts who prioritize ROI

Founded in 2024 and based in New York City, RhymeCommerce is transforming B2B eCommerce with the power of good design. Our mission is to unlock ROI for B2B manufacturers and distributors by designing visually appealing, intuitive, and functional online buyer experiences. We support B2B eCommerce teams with our expert UX/UI knowledge and use our design vision to enrich the quality and capabilities of their online store.

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OUR MISSION

RhymeCommerce’s mission is to transform B2B eCommerce with the power of good design.

We design positive and engaging buyer experiences that help companies build quality relationships with customers with eCommerce.

CORE VALUES

Be visionary

We believe eCommerce is the future of B2B sales and design is the secret to ultimate success. We want to reimagine that status quo with forward thinking.

Grow expertise

Our power to transform stems from our mastery of B2B eCommerce design. The pursuit of knowledge is the foundation of our company.

Support the industry

We aim to support our clients in their journey to eCommerce success. We have unique B2B eCommerce design knowledge and want to share it with the industry.

Experts in 75,000 design 

best practices

Certified in 600 eCommerce Core UX Findings

Designed 50 B2B buyer experiences

ALEXANDRA OLSSON

Partner & UX/UI Designer

Alexandra is a UX/UI designer who completed the rigorous 75-hour UX Professional degree with Baymard Institute, an in-depth exploration of core UX/UI eCommerce research findings. Her eCommerce designs are based on industry-leading, global best practices. As a professional UX/UI designer, Alexandra also has extensive training and experience in user research and product development. She is an experienced B2B eCommerce specialist who designs visually compelling and intuitive storefront pages based on research and business goals.

EXPERTISE

User Experience Design, eCommerce Design Strategy

Alexandra Olsson RhymeCommerce Partner
Saumya Goel RhymeCommerce Partner

SAUMYA GOEL

Partner & Project Manager

From building her own eCommerce brand to developing eCommerce technology products, Saumya has end to end experience translating business requirements into tech stack compatible eCommerce experiences. She has delivered frontends, API integrations, product data models and user experiences which helped brands increase conversion rates and return customer rates. Saumya graduated from NYU Stern School of Business and has over 12 years of experience in marketing, technology, operations and eCommerce.

EXPERTISE

Business Strategy, eCommerce Technology, Marketing Strategy

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